By Gary Lovatt
Working intensively with partners from Health, Crime and Education it’s hard to get through a meeting these days without the mention of needing to build ‘better resilience’ in young people.
Indeed it’s refreshing that after years of apparent compartmentalisation of behaviours into different areas (alcohol, smoking, sexual activity, anti-social behaviour, self-harming etc) we’re learning that attitudes and behaviours generally start with addressing the protective factors that allow young people to make better, informed choices.
So how do you achieve and measure resilience? The answer is that you need to adopt a multi-targeted strategy, starting with examining the determinants of those behaviours in more detail. Read the rest of this entry »
This entry was posted in Alcohol Reduction, emotional health, Mental Health, Public Health, Research, Sex and Relationship Education, Social Marketing, Social Norms, Youth Work and tagged #ctzn, attitude change, early intervention, health and wellbeing, Mindful Me, mindfulness, mobile app', peer pressure, Public Health, R U Different?, resilience, social marketing, social norms, young people, youth engagement.
The summer gives us all a great opportunity to reflect on what we need do over the next 12 months.
However, how many of us really take the time to stop and think about why we are going to do it?
Today I thought I’d share with you Social Sense’s ‘7 Big Why’s’ – i.e. the reasons we set up programmes like R U Different? to positively disrupt and improve the lives of thousands.
It is after all, the ‘why’s’ that inspire us all to do ‘what’ we do. Read the rest of this entry »
This entry was posted in Alcohol Reduction, Education and PSHE, Healthy Eating, Peer Pressure, Public Health, Sex and Relationship Education, Social Marketing, Social Norms and tagged early intervention, enterprise days, informed choice, mobile app', NHS, prevention, PSHE, risk taking behaviours, social marketing, social marketing campaigns, social media, social norms, teenagers, young people.
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Our organisation won the tender amongst strong competition to directly engage over 4000 Young People with the view of measurably improving perceptions and behaviours across a range of key areas. Read the rest of this entry »
New Interventions – Enterprise Days and Parent Apps’
Now in its fifth year, the R U Different? programme has now engaged with over 100,000 Young People in all different parts of the UK.
During that time we have learned that changing perceptions can positively and measurably affect behaviours. We’ve also seen in our ‘control’ schools, that delivering just a survey will result in comparatively negative shifts in both areas.
So how do you measurably improve perceptions and therefore risk taking behaviours? Read the rest of this entry »
This entry was posted in Education and PSHE, Social Marketing, Social Norms and tagged digital, enterprise day, innovation, mobile app', mobile phones, smartphones, social marketing campaigns, social media, young people, youth engagement.