Social Sense shortlisted in the UK Public Sector Communications Awards for the third year running!

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Social Sense’s Mindful Me programme has been nominated for the 2018 Social Marketing Campaign of the Year Award at the UK Public Sector Communications Awards.

In partnership with Salford Clinical Commissioning Group, Mindful Me provided emotional health and wellbeing support, advice and guidance to year 9 pupils in a total of 13 Salford schools and 4 youth groups.

UK PSCA 2018 - Shortlisted Banner

Mindful Me aims to use early intervention and prevention tools and techniques to help young people and teachers with their emotional health and wellbeing. Social Sense then use social marketing techniques to positively improve confidence, resilience and happiness via methods such as posters, embedding support and the Mindful Me app.

The Mindful Me project adopts a similar model used in our Public-Sector Communications Award-winning R U Different? programme ( (Social Marketing Campaign of the year 2016) and Change Up Programme (Social Marketing Campaign of the year 2017).

Social Sense achieved its aim of engaging 2000 young people in Salford in receiving of the Mindful Me group sessions and achieved impacts such as a 7% reduction shift in self-harming.

Programme Manager of Mindful Me, Reece Hobson said the team were delighted with the nomination.

Emotional health and wellbeing is such an important topic and needs to be addressed. The Mindful Me programme in Salford delivered some fantastic outcomes like a 7% reduction in self-harming and a very positive increase in confidence following the session. We’re delighted with the nomination and look forward to the ceremony.

Francine Thorpe, Director of Quality & Innovation for NHS Salford Clinical Commissioning Group (CCG), said: “ The CCG is keen to work with partners in promoting innovation that supports our strategic priorities. I am delighted to see that this project, which aims to improve mental wellbeing for young people in Salford, has been shortlisted for this award”.

The 2018 event will take place at the prestigious Montcalm Marble Arch, London on 20 June 2018.

For more information on the impact of the project, please click here.

Knowing BMI would influence lifestyle change in 9 out of 10 Young People!

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87% of young people say that regular monitoring of their growth using BMI (Body Mass Index) centiles would help them to make more informed choices surrounding diet and lifestyle, a recent Manchester based study of over 1000 young people has found.

In addition, approximately 3 out of 4 young people said that they would be interested in knowing how their height (78%) and weight (71%) changes over time.


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Social Sense concludes a successful 12 months project with local secondary schools and youth groups in Salford, addressing emotional health and wellbeing needs.

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Salford Clinical Commissioning Group provided funding to commission Social Sense’s Mindful Me Programme across 12 secondary schools during 2017. The project also worked with 4 local youth groups.

All year 9 pupils were invited to take part in 2 one-hour interactive workshops; an Introduction to Mindfulness followed by a Fusion® Mind Management Group Session.


Staff were also encouraged to participate in the sessions along with the pupils to act as positive role models.

This concludes the first part of the project, with the second part focusing on training staff and the Mindful Me app for sustainability.

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Social Sense achieves positive impacts in Halton with it’s Mindful Me programme

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Social Sense recently concluded a successful 12 months project with local secondary schools in Halton, addressing emotional health and wellbeing needs.

Halton Council commissioned Social Sense’s Mindful Me Programme across 7 secondary schools, during the academic year 2016/17. The programme officially commenced in November 2016.


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The number of people who are affected by mental health is rising. In 1990, 416 million people suffered from depression or anxiety worldwide – these numbers rose to 615 million in 2013 (World Health Organisation, 2016).

Current figures state that each year in Britain an estimated one in four adults will experience at least one diagnosable mental health problem, though only 230 of every 300 who need help will actually visit their GP.

Mental illness is extremely common and exists in different forms, each of which can have an adverse effect on your well-being.

It’s easy to think there’s no right place or time to talk about mental health. But the more we talk about it, the better life is for all of us.

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Mindful Me concludes a successful project in Birmingham!

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Social Sense has recently concluded a successful 12 months pilot project with local secondary schools in Birmingham, addressing emotional health and wellbeing needs.

The Big Lottery Fund provided funding to commission Social Sense’s Mindful Me Programme across 3 secondary schools in Birmingham and Dudley, including one with alternative provision, during the academic year 2016/17.


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Blue Monday isn’t the only day depression can strike. Here’s how to cope:

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Today, 15th January, is Blue Monday, a term created by the psychologist Cliff Arnall in 2005 after a publicist at a British holiday company persuaded him to create a “scientific formula” to find out “the most depressing day of the year”.

He took into account weather, debt, time since Christmas, time since failing in our new year’s resolutions, motivational levels, and the feeling of a need to take action.

Blue Monday.jpg

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