Peer Pressure

Youth-led Health Promotion

Posted on Updated on

cypnow article-cuppaReading through the latest issue of Children & Young People Now, an article caught my eye.

The ‘Skills for the job’ section talks about the need for youth organisations to “actively involve young people in developing policies for a healthy lifestyle”.

So why is this important?

Well as we know, for years, health education in schools has taken a scaremongering approach telling young people what not to do and the risks of doing it. Read the rest of this entry »

‘Mirror mirror on the wall’ who will be our enterprise winner overall?

Posted on Updated on

The next campaigns to reach the National Finals have now been decided on and come from schools in the Midlands and South East.

The first campaign comes from year 9 students at Dormston School in Dudley, who created their ‘Mirror Mirror…’ poster using a realistic wall design, mirror frame and real mirror inserts. They hope by students sharing selfies on Facebook, that they will spread the message that a huge 99% of them would take action against bullying in their school – a very original campaign idea!

The next finalists are Holly Hall Academy, also from Dudley, whose campaign was just too well thought out not to make the shortlist. Focussing on the fact that most of them never or rarely drink alcohol, they designed up water bottle labels using their catchy brand name ‘holly h2o’, which were placed onto bottles and sold in their school. They also created an original hashtag to integrate social media into their campaign. Read the rest of this entry »

Young People Wow Us Once Again!

Posted on Updated on

The final week of term is upon us and what a fantastically successful year it has been for R U Different?

2014-15 has been the biggest year for us to date with many new schools across the UK and Denmark taking part in the programme.

After their introduction in the last academic year, our enterprise days have once again been a huge success in schools, proving young people are truly the experts in leading change!

One that particularly caught our eye came from year 9’s at Netherwood ALC in Barnsley (pictured).

Netherwood_screen_saver_Perception[1] Read the rest of this entry »

Roadshow Opens Up New Opportunities

Posted on Updated on

ConferenceSocial Sense attracted over 150 visitors from throughout the UK to their recent national roadshows, where engaging positively and measurably with young people was top of the agenda.

Delegates from local authorities, schools, public health groups and many more joined the team at venues in Manchester, Newcastle, London and Birmingham. Social Sense presented and discussed the work which they have been doing over the last 5 years, and the exciting and engaging future projects which are on the horizon. Read the rest of this entry »

Exciting New R U Different? Website Launch

Posted on

We are very excited to have launched our brand new website for our world leading social norms programme R U Different? which has gone live today.

Not only does it have a fresh new look but it has been updated with the latest information for Local Authorities, Schools and even Parents.
Read the rest of this entry »

It’s the ‘why’ that inspires ‘what’ we do

Posted on Updated on

The summer gives us all a great opportunity to reflect on what we need do over the next 12 months.

However, how many of us really take the time to stop and think about why we are going to do it?

Today I thought I’d share with you Social Sense’s ‘7 Big Why’s’ – i.e. the reasons we set up programmes like R U Different? to positively disrupt and improve the lives of thousands.

It is after all, the ‘why’s’ that inspire us all to do ‘what’ we do. Read the rest of this entry »

And the Winner is!

Posted on Updated on

winners-email

Ridgewood High School with their brilliant Healthy Selfie campaign! Read the rest of this entry »

#Neknomination – Just a bit of fun?

Posted on Updated on

Gone are the days of passing on a chain email to 12 friends or risk never finding your true love – another online trend is well under way and it’s currently unavoidable on social media. ’Neknomination’ – the online drinking game popular with students that is sweeping the nation (and world) and most recently making the news for less than fun reasons. Read the rest of this entry »

6 Tips for Positively Changing Youth Perceptions

Posted on Updated on

People always ask me to tell them the most effective Interventions for achieving positive attitude, perception and behaviour change among young people.

The answer I always give them is feedback, more feedback and then even more feedback. Read the rest of this entry »

Tackling Risk Taking Behaviour and Getting Results

Posted on Updated on

“Results in Swindon show us that [R U Different?] can change perceptions and behaviours and, later on in life, when these young people aren’t smoking and aren’t drinking to excess, they will have better health outcomes.”
Cherry Jones, Acting Director of Public Health, Swindon Borough Council

There aren’t many projects connected to Risky Behaviours that can be proven to be measurably effective, but increasingly this is what every local authority and school really needs – and wants. Read the rest of this entry »